Logos
Vector SVG for anything that scales, 4K transparent PNG for everything else. Pick a colorway, then download.
Mono + one.
Black and white do the heavy lifting. Violet is the single accent — use it for one thing per design, not everything. Click a swatch to copy it.
Type
All three are free for commercial use (SIL Open Font License). Headlines and body in Geist, accents in Instrument Serif italic, labels in Geist Mono.
Display + body · 400–600
Aa Rev
Geist — headlines, titles and body copy. Sentence case, with tight tracking at big sizes.
Google FontsGet font ↗
Accent · Italic 400
Aa Rev
Instrument Serif Italic — one or two words per headline for emphasis. Never whole paragraphs.
Google FontsGet font ↗
Keep it clean.
A few simple rules so the brand stays recognisable wherever it shows up.
✓Do
- Give the logo clear space — at least the height of the “R” on every side.
- Use white on dark backgrounds and black on light ones.
- Use the SVG whenever you need to scale up.
- Credit @framesbyrev when you post something you made.
✕Don’t
- Stretch, skew, rotate or re-draw the marks.
- Recolor outside the palette or add gradients and outlines.
- Place logos on busy images without enough contrast.
- Use the brand to imply sponsorship or endorsement without asking.
Need a layered file, a specific size or a colorway that isn’t here? DM @framesbyrev ↗